Despite the ubiquity of digital marketing strategies, traditional printed marketing materials are still effective for increasing brand recognition and converting potential customers. Here are some of the main advantages to utilizing printed marketing materials: Printed materials provide a sense of legitimacy and reliability for your company. They’re also a great way to make your company look high-end and professional. In […]
All businesses need effective marketing materials to promote their brand, products, special deals, and contact details. Top-quality brochures are a great way to accomplish this goal and boost customer interest in your company. Winston-Salem Printing Services offers a variety of commercial printing and imaging services to local businesses. From copiers, printers, and software to managed IT services that allow businesses […]
If you want to give your apparel for a professional touch, consider using embroidery services. With these services, you can have any type of apparel embroidered to add a custom design. Not only will your garment look professional but it will also be affordable. Here are some of the benefits of embroidery. Read on to learn more about the benefits […]
If you’re not familiar with the ins and outs of Commercial Printing, you’re not alone. Many businesses struggle to stay competitive and are turning to custom printing for their marketing materials. There are several ways to get the best results from your print marketing efforts. Keep reading for some helpful tips. Here are a few common printing methods and the […]
A banner is a flag or cloth that carries a symbol, slogan, or other message. The message can be used in a variety of different situations. The word “banner” is derived from the French word “banniere,” which is a derivative of the late Latin word bandum, which means “cloth used for flags.” When choosing a font for your banner, consider […]
The most important aspect of a direct mailing campaign is targeting the right demographic. You need to know your target audience in order to reach them. It is also important to understand how your competition is marketing to them. You need to understand which forms of media they are using to reach them. If your competition is only using digital […]
When you print direct mail pieces, you have the option of varying the size and the amount of information they have. Unlike online ads, which have a scan/read result of only 5 percent, the printed piece has the benefit of full target-marketing. Depending on the purpose, you can send large, full-color brochures or a small postcard. There are several reasons […]